The Quirks of Buying Books in Germany: Fixed Pricing and the ‘Buchpreisbindung’

I regularly receive promotional offers from a German book store chain called Thalia for discounts on their products (e.g. “12% off everything today!”). However, there’s always a little asterisk, and in the fine print you see something to the effect of:

*Not valid for use on books or ebooks due to the Buchpreisbindung.

Given this is primarily a book store, it seemed pretty strange they never sent me discount vouchers to tempt me to buy actual books.  Continue reading